Incorporating: Eloquence Languages and Translations


Monaco is well know as champion of champions of glittering A list parties but this year, no party shone so brightly as the glamorous ‘Royale’ launched during the 2010 Monaco Grand Prix and destined to become the number one venue on the celebrity must-go list not just in Monte Carlo but around the world.
‘Royale’ was born of an incredibly talented trio uniting the celebrity profile and PR skills of David Furbish, the design flare of fashion icon Patrick Cox, plus the VIP nightlife experience of Amber Lounge co-founder Myles Mordaunt. Myles called upon Judy’s expertise and talent as a translator to handle the French marketing literature.
Said Judy “I was delighted to be involved in this project and attend the launch which brought together a dazzling array of Royals and celebs for what is bound to become the corner stone of GP entertainment in Monaco. ‘Royale’ will also be present at the Oscar ceremonies in LA next year and I’m sure will fast secure itself a world-wide reputation. One of the highlights for me was meeting the iconic shoe designer Patrick Cox and having my (or perhaps ‘his’) party sandals blessed by their creator. Myles and I have worked together before, notably on the ITV Piers Morgan on Monaco programme and I am sure we will have other opportunities to collaborate in the future.”
Myles commented:
"Whilst Royale successfully launched during the Formula 1 race weekend in May 2010, the preceding 3 months were logistically very busy for the Royale team.
During this time it was critical to ensure we communicated our sales and marketing messages clearly and efficiently to our International VIP clientele and the global media.
Having produced our detailed marketing literature in-house, Judy was appointed to help us translate this work into French, opening up significant sales channels within the French marketplace. 
Working to very tight timescales, Judy perfectly captured the true essence and spirit of our brand in her translation work and we benefited from strong sales within this targeted demographic and the event was a total sell out and media success."